About Us

What started as an online travel website in 2006 by two visionary founders has blossomed into Safari.com, a premier safari provider that has safely guided over 58,000 travelers across Africa. Our guests, predominantly from Europe and the Americas, have consistently placed their trust in us, thanks to our unwavering commitment to safety and peace of mind. Every day, our safari experts work diligently to assist travelers from around the globe in planning their dream safaris. Continue reading to discover more about our journey and how we can make your safari experience unforgettable.

Why travel with us?

Fast facts

58,000+

Travellers sent on safari

500+

Relationships with operators throughout Africa

18 years

In business

9,850+

Lodge and safari reviews

Founders

Oliver Bryant

Co-founder &  CEO
Ric Meulemans

Co-founder & board member

The Safari.com story

2006

Launched under www.krugerpark-direct.com

2007

Became biggest reseller for South African National Parks

2011

Acquired KrugerPark.com domain. Focus of business expanded to luxury safaris in Kruger National Park and surrounds

2015

Re-incorporated under AfriTrip (PTY) LTD and re-launched to AfriTrip.com with a shift in focus to luxury safaris throughout Africa

2017

Acquired SAFARI.COM domain as a strategic brand in our focus to become the safari authority

2018

Welcomed CTP Caxton, a JSE listed print company, as a strategic shareholder

2024

Voted as Africa's Leading Safari Company 2024 in the World Travel Awards

Customer Testimonials

4.9
out of 5 based on
Nov 20, 2024
Outstanding Experience! (Cape Town, Sabi Sands, Vic Falls)
After attempting to book this trip myself (a couple coming from the US), I gave up and reached out to Sara from Safari.com. I told Sara what I was thinking and by the next day she had created several wonderful itineraries! Based on her suggestions, we personalized the itineraries and within 7 days I was booked and all set!! Sara was available at all times (before, during, and after the trip). We are currently heading home and we are so happy with all the bookings Sara created for us! Everything went flawlessly. Her 3rd parties for tours and transfers were perfect (always early, professional, knowledgeable, and kind). The hotel acknowledged our anniversary thanks to Sara. We stayed at the Victoria & Alfred hotel in Cape Town, then off to Dulini Moya in Sabi Sands, and finally Victoria Falls Island Treehouse in Zimbabwe. I highly recommend all of them. Tell Sara what you envision your experience to be and your budget and she will make it happen!! Her knowledge was so helpful in assisting us to choose the perfect itinerary. It was comforting that she kept in touch while we were traveling throughout Africa. I feel so lucky to have had Sara arrange this trip and will certainly request her expertise again in the future!! You won’t have to worry about anything because she is on top of it all. Do not hesitate!! Book with Sara from Safari.com!
Annette P
,
MW
Nov 19, 2024
A massive thank you to Anja
A massive thank you to Anja, she helped us with everything and super quick with responding on WhatsApp - really looking forward to the Safari 🙏🏼🙌🏼 great service thanks!
customer
,
GB
Nov 18, 2024
Shann was Wonderful!
Shann was fantastic and very helpful with booking a very last minute trip!
Amelia
,
US
Nov 17, 2024
Mel made this very easy.
From our initial enquiry to booking the trip, Mel responded very quickly and provided several options allowing us to choose the right package for us. Looking forward to experiencing it now.
Mr Andrew Tatlock
,
GB
Nov 16, 2024
Planning has been made quick and easy…
Planning has been made quick and easy with Shann! We can’t wait to get to Africa!
customer
,
MX
Nov 15, 2024
Great service and knowledge
Great service and knowledge
Julian
,
CH
Nov 15, 2024
Responsive
Responsive, knowledgeable, professional, patient, friendly and courteous, more than expected.
Gordon Myers
,
US
Nov 14, 2024
Incredibly helpful and experienced agent Anja
Anja was incredibly helpful and organized the most beautiful safari for us at a small lodge and also arranged our transport. She always responded within minutes no matter the day and took time for all my questions. I will recommend anyone who is looking for a premium experience to get in contact with Anja! Thanks for everything!
Julia Heckmanns
,
NL
Nov 14, 2024
Very helpful and attentive to my needs
Very helpful and attentive to my needs
GP
,
US
VIP service
Your own personal travel assistant
18 years in business
Attention to every detail
Relationships with 500+ operators through Africa
Consultants available 24/7
58,000+ customers and counting
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